LinkedIn profile photos and what to avoid.
When it comes to LinkedIn profile photos and what to avoid, the number one is selfies. These are a really bad idea as they will make you look unprofessional on your LinkedIn profile page. Selfies are fine for your personal social media but should never be used for business social media, and we can not state this enough. Selfies do not look professional as you will be holding your arm up with your phone in your hand, and this creates an odd stance for your LinkedIn profile photo. Clients or potential employees looking at your LinkedIn profile page will see that you have used a selfie as your LinkedIn profile photo and, therefore, will rightfully assume that you do not take your LinkedIn profile seriously, and this will not create a good first impression. Your LinkedIn profile page is your business shopfront, so treat it with some respect, and do not cut corners by using a selfie!
The second thing to mention with LinkedIn profile photos and what to avoid is a friend with a new camera. You might know someone with a good DSLR who likes taking photos. Their landscapes or photos of their kids, etc, might be great, but this does not mean they can capture a quality LinkedIn profile photo. They will not have the correct portrait lens, studio lighting, or a colourama background. These things are all essential in creating a professional LinkedIn profile photo. Another thing to mention here is post-production. We work on retouching and editing clients LinkedIn profile photos every day. We know how to process a LinkedIn profile photo without it looking like it has been retouched. This is a manual process, and you must not automate it as if it looks like your LinkedIn profile photo has been retouched, then people will see through this, and this will make a bad first impression.
Lastly, regarding LinkedIn profile photos and what to avoid, if you are going to swallow the bullet and commission a corporate photographer to capture your LinkedIn profile photo, do not just go for the cheapest option. Search around to find a corporate headshot photographer you like. Look at their portfolio and ask for their last LinkedIn profile photo commission. This way, you will know exactly what you will have to upload to your LinkedIn profile page. If you need any further information, please get in touch.