Photographs of Corporate London, The City.

In normal business times, the majority of our corporate photography commissions would be in client’s offices based in The City the corporate area of London. Over the years we have captured street-level views of photographs of corporate London buildings and Landmarks. The City of London has some of the oldest buildings and original markets called Cheaps. Today we have street names such as Eastcheap and Cheapside. In the heart of The City,  you will find Leadenhall market which we often wander through just to pick up the atmosphere of Old London.

City of London. Leadenhall Market Corporate Photography London Ltd

Leadenhall Market

 

 

 

 

 

 

 

Moving from corporate photography commissions we often walk through Bank and Cornhill which seems to be where several major London streets all link together. Always busy with business and tourist traffic this always seems like the centre of the City to us.

City of London Cornhill and Bank Corporate Photography London Ltd

Cornhill and Bank

 

 

 

 

 

 

 

We have already mentioned that the City has some of the oldest buildings in London and now due to a corridor or sightline London rules it now has some of the newest and tallest buildings. When they built St Paul’s the people of London grew very fond of it on the London skyline and in 1938 a law was passed to protect the view. There are 13 protected corridors in which planners are not allowed to block the view of St Paul’s. These corridors all extend out in a West, South and North direction. Most of the City sits to the East of St Pauls which meant buildings going up to the East of St Pauls did not break any building laws.

City Of London The City Corporate Photography London Ltd

City Of London The City

City Of London The City Corporate Photography London Ltd

City Of London The City

 

 

 

 

 

 

 

Our favourite building would have to be the Lloyds buildings on Lime Street. Built-in 1978 by Richard Rogers and Partners it still looks modern and although it is now standing in the shadows of much larger office towers it still retains a certain charm and which surpasses many contemporary neighbours.

City of London Lloyds building. Corporate Photography London Ltd

City of London Lloyds building.

 

 

 

 

 

 

 

Photographs of Corporate London © Corporate Photography Ltd.

Corporate London Photography

Series of City photography featuring corporate London scenes.

Working as a corporate photographer in London we get to visit some of London’s finest architecture and see some wonderful cityscapes from high office buildings. What is interesting is that we are rarely commissioned to photograph these views and instead we photograph City landmarks and then photoshop them as backgrounds for people’s corporate headshots.

Corporate London photography City skyline view

Corporate London photography with City skyline view

Here we used one of our London City photographs and added it to a headshot that was taken in our studio. We added the window frames as well and blurred the background to give the corporate headshot a very realistic look.

I think the reason for the lack of corporate London photography commissions is that clients are wanting to show their offices and people rather than images of where they are located in London. This is due to the fact that London cityscapes are easily accessible from photo library and therefore companies are wary of using library images or photos that could be mistake for stock photography.

On our file sharing website corporate photographer London  we use a selection of various corporate London images and feel these are appropriate as they give a feel for what we do and at the same time being of general interest to our clients. Our aim was to change these images every week so that clients returning to the site to download their recent commissioned corporate headshots or event photos would see a fresh set of images.

Corporate London photography city streets traffic view

Captured on London Bridge approach road as the traffic moved forward we blurred the image to give an iconic view of London.

Corporate London photography London Bridge view

Commuters walking over London Bridge early on a winter rush hour morning.

Leadenhall Street as businessman rushes to a meeting.

Corporate London photography Gherkin skyline view

Top of the Gherkin or to give it its proper name and address 30 St Mary Axe.

Corporate London photography Heron Tower skyline view

The new Leadenhall building AKA The Wedge or The Cheesegrater with 20 Fenchurch St AKA The Walkie Talkie and The Shard.

How do you work out your corporate photography rates in London?

A question we often get asked by other photographers and we find it hard to give an answer. Not because we do not want to divulge this information as for many years we had it on our website, but you have to come to this decision based on your situation and many other factors that are involved in corporate photographers undertaking a commission.

We have always quoted our rates which include the rights to all the headshots and corporate images with a full licence to use in any media over an unlimited period. Many other photographers retain control over their photographs and stipulate terms of usage and periods of licence. This is clearly another way to gain revenue and therefore these photographers could reduce their corporate photography rates and making their quotes more attractive at first glance.

Another factor which comes into play is charging for post production. We include airbrushing and retouching with our headshot and corporate photographers rates but do put a limit on the number of photos included. Post production rates vary and the quality certainly can vary but when setting out their stalls photographers look at the complete service that is being offered to clients and corporate photography rates are not the only factor businesses take into account when choosing who they will use.

We get a least four emails everyday (weekends included) from retouching companies in China and India. Prices are so low you wonder how they ever managed to afford the computer to do the work on. We do not outsource our post production and with all the data protection laws being tightened are very unlikely to do it in the near future. I do most of our headshot retouching and airbrushing and find it a real pleasure these days. In the past when I was working alone I found it a chore as I was always having to tag it on at the end of the day and clients would be needing their photographs the following day. These days I have block periods during the working day to complete corporate photography post production and have began to get better and better at it. I find the trick is to make sure you can not see that the headshots have been retouched. Subtle is the best word to describe our post production and people look better but not overworked or false in anyway.

Our corporate photography rates are charged out by a combination of people and time. We can photograph X amount of people in X amount of time. So we structure our costs in hourly, half day and day rates all plus the good old VAT.

Should you put your corporate photography rates on your website? A few photographers do and many do not. We used to display them but got feedback that we were either undercharging or being undercut. Several times we lost work due to people charging just a little less than us. Also I had a call once from a leading London corporate photographer who left a voicemail saying that we were not charging enough as they had picked up a job we could not attend and the client had told the photographer what we had quoted. I suppose at the end of the day it all boils down to what your costs are, against what profit you need to survive or prosper.

Recently I have began looking at what other photographers charge and it varies greatly for the same sort of service. My research saw headshots in London studios for as little as £50 (not sure how that is possible with London rates) going up to £500 for a top London studio. It must work along the lines of the first studio doing 10 shoots a day and the top London studio doing the one per day as I can not believe they would be booked out at that price. But my point is they are making the same amount per day and that is why corporate photography rates can vary so widely in London.

Please get in touch if you would like to discuss our corporate photography rates and different package options.

Corporate photography rates in London

 

 

 

Grantly Borrett-Lynch

Corporate photographer and editor.

 

 

 

LinkedIn Photography London

Tips and ideas on how to use photography on your LinkedIn profile page.

We have posted before about the importance of your LinkedIn profile photo and the benefits of having a professional or carefully  considered headshot on your LinkedIn page but another important area to consider is the banner or background image you can customise along with the URL you can tailor  to benefit you.

The banner image which runs behind your profile photo is important as it is the second thing visitors to your profile will look at. If you leave the default LinkedIn image it looks like you could not be bothered to finish the page and therefore looks unprofessional. I have noticed that people will spend a great deal of time getting their text perfect for their page but when it comes to the use of photography on their LinkedIn profile it seems they either ignore it leaving it as default or make a vague attempt to drop something suitable in. Both or these practises are flawed as LinkedIn has become an excellent market place for professionals but also a way potential employers, clients and customers can check you out without you knowing they have had a look at your professional background.

A friend who was setting up her first LinkedIn page was told by the head of her graphic design degree course not to put a banner image featuring any of her work but just to upload a white file so it appeared neutral. I can see the thinking behind this but I do not agree with the thought process. On your LinkedIn page you should utilise every aspect to make yourself stand out in the business arena. If all the students from my friend’s course follow that advice and only one student uploads her work then which profile will stand out. I suggested she makes a collage of her work so it represents her designs and she can also tailor the background image if she is going for a certain position or commission to fit with that style.

Companies are beginning to ask us to photograph their offices and areas of their business so these images can be used on their corporate profiles. LinkedIn should become a part of your corporate branding and the use of photography is paramount in this process.

On my LinkedIn profile page I have used the image below. It consists of studio, location and office corporate headshots along with one photo of The City. These are the services we offer and the location we work at. Pretty basic stuff but hopefully just by looking at the background photo you could work out what we do and where we do it.

LinkedIn photography London

Whichever profession or business sector you or your company work in there will be decent imagery that would greatly improve your profile. Consider what you could use and if you are drawing a blank then approach designers or photographers and collect some ideas and inspiration. It might be a good idea to invest in some good photography software as the banner image has to be 1584 x 396 pixels so all photos would need cropping to fit the letter box format. As already mentioned a montage is useful to fill this shape as square or portrait images can make up the wider landscape crop.

The second point I wanted to draw attention to was the way you can customise your LinkedIn URL. It is free and can help your SEO and make your page more memorable. Simply click on the edit URL option and add your name, company or keywords. Some are taken but you can play around to find a URL which fits your profession. We are corporate photographer London which makes sense.

Please get in touch if you would like our help with your LinkedIn photos and here is an article on professional corporate headshots.

LinkedIn photography in London