The Potential of Corporate Photography

In our day to day process of working with current and new corporate clients in London we often have to look at their websites to replicate a current headshot style or check formats for new portraits. On many occasions we notice how websites are not seeing the potential corporate photography could bring to their online marketing. There are lots of London financial and legal homepages with a City skyline which although there are some great images, this does not tell you anything about the company other than they are in London and their offices might feature somewhere in the cityscape. In our opinion the homepage of your website is your shopfront and you should lay out all your positives here. Granted this means coming up with ideas and lengthens the process but potential for following a more creative process would surely bring bigger benefits.

We get commissioned to help our clients with their corporate headshots and will mostly visit their offices to do the images. The potential for us to capture other imagery whilst their is often missed as the headshots are priority for the new website. In some instances clients will ask us to capture photos, they or their web designer has suggested.

the potential of good corporate website banner photography

 

 

 

 

 

 

 

corporate website banner photography potential

 

 

 

 

 

 

 

the potential of good corporate website banner photography

 

 

 

 

 

 

 

the potential of good corporate website banner photography

 

 

 

 

 

 

 

the potential of good corporate website banner photography

 

 

 

 

 

 

 

 

the potential of good corporate website banner photography

 

 

 

 

 

 

 

 

the potential of good corporate website banner photography

 

 

 

 

 

 

 

 

the potential of good corporate website banner photography

 

 

 

 

 

 

 

the potential of good corporate website banner photography

 

 

 

 

 

 

 

 

 

 

These corporate banner images work really well and show a good insight into the culture and workplace of the company.

One of the most interesting projects we worked on and is my favourite was our client who wanted to show how busy their offices were and asked us to produce a time lapse film showing different areas of their building. We set up cameras over a day period and captured the time lapse frames which we stitched together in post production. They then had their web designer install these on their website’s homepage on a loop and it looks professional and instantly shows the viewer the workings of the company. Corporate Video Homepage sample.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Corporate Photography in London Offices

A large percentage of our corporate photography commissions take place in client’s offices in London. We capture corporate headshots with our studio set up and generic office imagery. Headshots clients often prefer that we shoot at their office as this saves arranging for their staff to come to our studio. We bring our professional lighting and background set which is very compact and can be constructed by the photographer. The mobile studio can be set up within ten minutes and this allows for top quality high end corporate portrait photography.

 

Corporate Photography in London Offices

Corporate Photography in London Offices

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Some clients prefer to have a more relaxed style of corporate headshot which incorporates the environment they work in. This we can supply by using the same style of lighting set up but incorporating their office as a background and using the ambient light to feature the offices. We feel these work well as they show the client in a more corporate environment and make their headshots much more individual. Each person can be photographed against the same area of the offices so all the headshots have the same background or we can photograph each member of staff with a different area of the offices behind them giving a variety of locations but all having the same theme as corporate backgrounds.

 

Corporate Photography in London Offices Corporate Photography in London Offices

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Another option we can supply is our favourite reportage style of corporate photography. This type really has to be captured at client’s offices as they rely heavily on the seeing the sitter working and communicating in their offices. These we try not to light with professional lighting as you are trying to keep the portrait as natural as possible so we rely on a higher ISO and ambient light. It is a good idea not to try and over pose these images and create a meeting situation in an area of the office you find photogenic and then let the clients talk business and really focus on what they are discussing rather than the fact they are being photographed.

 

Corporate Photography in London Offices Corporate Photography in London Offices

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

The last corporate headshot option we can capture at London offices is the same as our studio set up process but we then can add a cityscape background. This is popular for clients who want to be associated with The City as a financial hub. It is also popular with international companies who have several offices across the world and wish to highlight their employees working in different capitals. We have a photo library of important financial cities and we can create the illusion that the photographer has travelled to each office to compile all the companies headshots for their about us website page.

 

Corporate Photography in London Offices Corporate Photography in London Offices

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Finally we sometimes get asked to shoot a few shots around the offices to be used on company websites. These can often be for banners and as backgrounds on company LinkedIn pages. We do have to recce the offices and set people in to the staged shots so we can contrive to capture natural corporate office imagery.

Corporate Photography in London Offices Corporate Photography in London Offices

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